Introduction to Legal 
Privacy
At Simple Analytics, we believe in a free and user-friendly Internet. This is why we built a privacy-friendly analytics tool that provides valuable insights without collecting personal data from your visitors. This privacy-first mindset makes our software compliant with the strictest privacy regulations, including the GDPR.
What do we do to protect your privacy and that of your visitors?
- We do not collect personal data. Ever. This data probably won’t be of much interest to thieves.
- You are in control of your data, and you can download or delete it at any time. We don’t own any of it.
- The drives storing your data are fully encrypted. If anybody did manage to steal them, they’d be useless.
- We will never sell your data. Because, once again, it’s yours!
You can find more about our privacy measures here
Compliance
Simple Analytics is 100% GDPR compliant with data protection law from installation. Because it only processes anonymous data, it can satisfy the requirements of the strictest privacy regulation, including the GDPR, the ePrivacy Directive, the UK GDPR, and the PECR.
Simple Analytics does not require pop-ups such as consent banners or privacy notices, allowing for a seamless user experience on your website.
Simple Analytics does not need to transfer personal data outside the EU to provide its service but can do so in order to provide non-EU customers with the data they need.
Finally, you do not need to sign a Data Processing Agreement to use Simple Analytics since we don’t collect any personal data!
You can find out more about our compliance here.
Data collection
We do not collect any personal data. We do not use cookies and never collect information that could be used to fingerprint a user. You do not need to tweak any settings to make our software privacy-friendly: Simple Analytics is privacy-friendly by design.
Our minimal data collection still allows us to provide very valuable insights, including unique visitors, time on page, and the source of your traffic.
You can find more information about the data we collect here.
Data Security & Ownership
Your data are fully encrypted on our dedicated servers. We only rely on European, GDPR-compliant providers to ensure that your data are handled as safely as possible.
We retain your data as long as your Simple Analytics account is active (and in correspondance to your subscription plan) and never share the data with third parties. You control your data and can export it at any time.
You can find out more about our security and ownership policies here.